Transparency
Clear conversations, shared milestones, honest pricing, all the way to publicly listed prices at Studio Cadence.
An agency that became a group.
It all starts from one simple belief: clear, bold, honest communication can propel any business. Three years later, that belief carries two brands.
August 2023
The adventure begins: the agency opens its doors
Loïck Chabaud and Guillaume Le Diolen found Les Communi'Caen at 8 rue des Compagnons in Caen. A communication agency built on one rule, set in stone from day one: always play with the cards on the table. Branding, websites, photography, training. The team learns fast and lays the foundations of what will become a group.
- 2 founders
- Incorporated in Caen
- 8 rue des Compagnons
2023 – 2024
The first clients, from local craftsmen to national brands
Normandy word-of-mouth does its work: neighbourhood businesses, craftsmen, then names that matter like MMA, AXA, Ouest-France, Suzuki or the University of Caen. Over the months, hundreds of companies come to trust the team. The method never changes from one client to the next: listening, transparency, and measurable results.
- 500+ companies supported
- MMA · AXA · Ouest-France
- University of Caen · IUT
2024
The products take flight: Impulsio is born
The NFC connected products designed in Caen find their audience, enough to deserve their own house. Impulsio launches with 6 product lines (connected business cards, Uniqual review boxes, signs, event displays, goodies) and a complete platform: self-service management, built-in CRM, analytics and scan geolocation.
- 6 NFC product lines
- CRM & analytics platform
- Made in Normandy
May 2024
Impulsio exhibits at VivaTech, Paris
Europe's largest tech event opens its doors to the Normandy startup: four days among 14,000 startups, in front of 160,000 visitors, with one detail the team is proud of: the founders were the youngest entrepreneurs at the show. National brands like Carrefour, Peugeot and Accor join the equipped companies.
- 14,000 startups
- 160,000 visitors
- Youngest entrepreneurs at the show
2024 – 2025
The innovation ecosystem steps in
The project attracts institutional backing: Bpifrance and France 2030 support the development, AD Normandie and Normandie Incubation guide the growth, the French Tech and Caen la mer open their networks. Meanwhile, the rollout continues: more than 375 companies are equipped by Impulsio.
- Bpifrance · France 2030
- AD Normandie · Normandie Incubation
- 375+ companies equipped
August 2026
Video gets its own house: Studio Cadence
The group's second brand, Studio Cadence, turns video production into a monthly subscription: a studio in Caen, three rhythms, one-shot packages and, rare in this industry, every price listed publicly. Within weeks, the studio earns its first stars: 5/5 on Google.
Why Cadence?
What it changes, by a client
- 3 plans with public pricing
- 1 studio in Caen
- 5/5 on Google
Today
Les Communi'Caen becomes the group
The agency refocuses on what it has built. Les Communi'Caen now oversees its two brands: Studio Cadence for video, Impulsio for technology. One address, one team, one standard, and two houses rated 5/5 on Google. The next chapter is being written in Caen.
- 2 brands
- 1 address in Caen
- 5/5 on Google
And tomorrow?
Who knows what the next chapter is made of?
A third house? A new territory? An idea that does not exist yet? The group has made a habit of turning its intuitions into brands. One thing is certain: it will be built in Caen, cards on the table, and you will read about it here first.
- To be continued…
Three values, since day one.
Excellence
Every detail counts, from strategy to pixel. Tailor-made solutions, never off-the-shelf.
Innovation
Anticipate rather than follow: NFC with Impulsio, video subscriptions with Studio Cadence.
Two partners, one address.
Loïck Chabaud
Follow on LinkedIn
Guillaume Le Diolen
Follow on LinkedIn8 rue des Compagnons, 14000 Caen. First floor, third door on the right.
They support our development
